Can You Upload Your Ibooks Author Books on Amazon

When it comes to selling ebooks, many view Apple Books as Amazon'southward main competitor. And that hunch is backed upward by the numbers. A 2015 analysis by the (at present defunct) Author Earnings website showed that Apple Books' market share in the Us was bigger than that of Barnes & Noble, Kobo, and Google Play combined.

Apple Books Market Share

It's yet under 10% of the total US ebook market, which feels small when compared to Amazon'south +lxxx%. Only with the rise of Kindle Unlimited, which has lured many authors into Amazon exclusivity, it may be easier for authors to get a big chunk of Apple's x% than a small chunk of Amazon'south 83%.

That is, if you lot play your cards right. And that's exactly what nosotros'll prove you how to do in this post.

How to publish your book on Apple tree Books

The outset matter to know near Apple Books is that they are "aggregator doubter." What that ways is that they really don't care whether you publish your book directly to Apple tree Books using their tools (and the steps below), or whether you lot send your book to them through an aggregator like Draft2Digital.

They too don't give authors whatever "direct" marketing privileges or options. So all in all, nosotros recommend distributing to Apple Books through Draft2Digital to first with. This will brand the whole process easier, and let you to become your volume on a agglomeration of other retailers and library distributors at the aforementioned time.

That said, going through Draft2Digital will cost you a pocket-sized percentage of royalties (15%). So if y'all're confident your volume will sell a lot on Apple tree and desire to avoid that aggregator fee, utilize these steps to publish your volume to Apple Books directly!

Step 1: Create your iTunes Connect Account

To create your iTunes Connect account, head here: https://authors.apple.com/epub-upload and select "Create account."

Note: if yous already have an iTunes Connect account, head straight to step 3.

Apple Books for Authors Sign In

Now, Apple tree will ask you for an Apple ID. If you're an existing Apple tree customer, that'due south basically the electronic mail address and password you lot ready up on your first purchase/registration.

If you're not an existing Apple tree customer, yous'll have to create your Apple tree ID. To do so, only caput here and fill in the form. Once registered, make certain to fill in the "Payment & Shipping" section, otherwise you won't be able to use that Apple ID to create your iTunes Connect account.

Once y'all've connected your Apple tree ID, you'll be prompted to accept iTunes Connect's terms and weather. Apple lets you cull between "private" and "organization" for the account. You should only select "individual" if you lot aren't registered as a company, or if you are a sole proprietor.

iTunes Connect will transport you an electronic mail to verify your address, and yous'll finally be able to log in to your iTunes Connect account.

Step ii: Enter your banking and tax information

At present, iTunes Connect is not what you'll use to publish your books. Instead, it'southward where you'll provide all your business and tax information. To practice so, click on "View & Agree to terms" and follow the steps.

iTunes Connect Dashboard

Side by side, set upward your tax and cyberbanking information. Apple'due south interface for the banking data is a fleck clunky, and then make sure y'all enter your IBAN and other account numbers without spacing, otherwise y'all'll get an fault.

More importantly, make sure you enter all your personal details as they appear on your taxation records, as Apple will be checking that data with the IRS.

The process can take a couple of days, and you'll receive an email if you lot've been approved, or if Apple requires whatsoever boosted information. You don't need to expect for that to continue the publishing process, though.

Footstep 3: Upload your book

For this, you'll need to quit iTunes Connect and instead become back to that initial URL: https://authors.apple tree.com/epub-upload, and this time, select the option to "Sign in to iTunes Connect."

If you're setting upward a pre-society, select that option and so upload:

  • Your comprehend file (JPEG or PNG). You can learn more about recommended cover dimensions here;
  • A sample file (EPUB). This is a sample of your book that will exist made bachelor to readers on the store (like to the "look-inside" characteristic on Amazon).

If you're looking to publish the book right away (no pre-order), then yous'll too demand to upload the EPUB file for your full book.

If y'all don't have that EPUB file yet, you can create information technology easily (and for costless!) using our Reedsy Volume Editor. We've worked with Apple Books to make sure that all Reedsy-produced EPUB files are fully uniform with their publishing portal (and await great on Apple devices).

Stride 4: Enter your metadata

This scrap volition be pretty like shooting fish in a barrel if you're already published a volume elsewhere. You'll accept to enter:

  • The volume's championship, subtitle, and series title (where applicative);
  • The writer's (and any other contributor's) name;
  • The blurb (or book description).

Apple Books Metadata

If you oasis't written your blurb all the same, you'll notice some helpful tips in this article on Amazon book descriptions. The advice applies just as well to Apple Books, peculiarly considering you lot can also employ html formatting there.

Stride 5: Choose your categories

While Amazon KDP only lets you cull ii categories, you lot can select up to 3 when submitting your volume on Apple Books. Apple tree will use these categories to know where to "place" your book on the store, then you lot'll want to make sure that:

  1. You lot choose three singled-out categories (to maximize your visibility);
  2. You merely pick categories that are fully relevant to your book. To double check, yous tin can go to the Apple Books store (if you accept an Apple device) and check each category you're because, to run into what kind of books are in there;
  3. If relevant, try to have at least two different "Chief subject categories." If your book is in a subcategory, it'll automatically evidence up in the parent 1. And so by list your book in 2 subcategories that accept a different parent category, you'll be in 4 different categories (two sub and two parent).

Apple Books Category Selection

Subsequently that, you'll just have to enter the publisher name, enter the ISBN (optional), and the publication date, and you'll be able to upload your volume to Apple Books.

Once that's washed, you can leave the "publishing portal," but the full process is non quite finished yet.

Step 6: Prepare upward your territorial pricing

To finish publishing your book on Apple tree Books, you'll have to go back to iTunes Connect. You should at present see your book in the "My books" section there. If you don't, wait 24 hours and come back, every bit information technology tin accept upward to a 24-hour interval for the book to be uploaded at that place.

Click on the book cover, then on "Rights & Pricing" and "Add New Countries or Regions." In that location, you'll be able to set up your book'south cost and customize information technology for each state. To do so:

    1. Tick the DRM complimentary box (DRM is useless);
    2. Prepare your release date;
    3. Choose your base currency;
    4. Ignore the "list toll";
    5. Enter your price in the "suggested Apple Books cost" field;
    6. Select all the countries y'all desire to publish your book in (yous tin utilize "select all").

iTunes Connect Pricing

Apple volition use your suggested price and base currency to automobile-generate "attractive" prices for all countries and regions, based on their information. For example, if you lot select 4.99 USD, Apple will price your book at $4.99 in the United states of america and about of Due south America, 6.99 CAD in Canada, £4.99 in the UK, and €five.99 in virtually of Europe.

That said, you tin can likewise customize the toll for each country if y'all adopt.

Once that's done, your book volition automatically go live in each country store yous selected, at the price you selected, on your release date.

Of course, publishing the volume on Apple Books is just the outset, easy step. The difficult part is getting it to sell. For that purpose, hither are some essential marketing tips for selling more on Apple.

Marketing tips to sell more on Apple Books

Apple Books is probably the main non-Amazon retailer where you lot tin can make a lot of coin if you manage to build a solid audience. Nosotros personally know several authors at Reedsy who earn a full-fourth dimension living writing, and make most of their income from Apple Books.

Just similar all other "wide" retailers, though, it generally takes a lot more time to get established on Apple Books. And so our start tip for marketing your ebook is to exist patient! Don't jump into Amazon exclusivity after a few months considering you're frustrated by your results on Apple. Virtually writers who build their careers on Apple Books do so over several years.

That said, the Apple Books store has several specificities that make for great opportunities downwardly the line.

Try higher prices

While there's no official statistic to confirm this, it's mutual cognition that Apple Books readers are less sensitive to toll elasticity. After all, most Apple Books readers own Apple devices, and those aren't exactly cheap. Essentially, this ways that you can get traction for a $5 or $6 book more easily on Apple than on Amazon.

Even better, Apple is 1 of the only retailers who don't price-match. So while it'due south non super fair to their readers, you tin endeavor pricing your book a bit college on Apple Books than you practice on Amazon, Google Play, Kobo, or Barnes & Noble.

Leverage "free offset-in-serial"

Another tidbit of mutual knowledge: while permafree first-in-series don't work as well as they previously did on Amazon (due to Amazon splitting up their free and paid bestseller lists), they still work extremely well on Apple. If you take a series and yous're using Apple Books, make sure to try making Book One free.

Annotation: this is a strategy that also works very well on Google Play .

Publish exclusive mega box sets

You probably know that Amazon only pays you 35% royalties on books priced above $9.99. Well, Apple doesn't have that upper limit: you still earn 70% royalties on sales at $x.99, $xix.99, or even $24.99. This makes Apple Books a perfect identify to sell exclusive box sets.

You might not sell a lot of them, but each sale will exist worth a skilful dinner. More importantly, the Apple Books team tends to reward exclusivity a lot: if they see that your box prepare is only available on Apple, and is doing well, they'll be all the more than tempted to give it more visibility on the store.

Leverage pre orders

Perhaps the best reward of Apple Books when compared to Amazon is this secret weapon: pre-orders. If you get a pre-order sale on Amazon, it counts (towards bestseller rankings and popularity lists) as i auction at the time of the preorder. Now, on Apple Books, it counts equally one sale at the time of the pre-club — and then as another sale on launch solar day.

This ways that if yous manage to become 500 pre-orders on Apple Books, your book will shoot to the top of the ranks on launch day (and concenter the attending of the merchandising team).

Sign up to the Apple tree Books chapter plan

The offset affair y'all should do if you lot're serious nigh driving sales to Apple Books is to sign up to the iTunes affiliate program. Apple Books allows authors to identify affiliate codes anywhere, including on websites and inside advertising spheres (while Amazon Affiliates doesn't allow yous to use their links on ads).

Using affiliate links in your communications and ads will permit you to:

  • Track your sales and conversion rates more effectively, and
  • Earn vii% more on your sales (that'south the affiliate percentage).

Send traffic through ads

The great thing about the iTunes affiliate program is that they're fine with you lot using affiliate links in online ads. So yous should definitely take advantage of that, specially considering it's pretty easy to target Apple Books readers on Facebook and BookBub:

  • On Facebook, you tin select "iBooks" as an "interest" — or "iPhone six, 7 … X owners" as "behaviours." This way, you tin can narrow down your usual audition and reach readers who are more than likely to purchase on Apple Books.
  • On BookBub, you can but enter your Apple Books affiliate link, and BookBub volition automatically only target readers who they've identified every bit Apple tree Books buyers.

If you employ these tips, you should exist able to gradually build a fanbase on Apple Books — a fanbase fix to pay for higher-priced books, and which won't be lured away by free books or subscription programs. And if you want more than marketing tips like these to abound your sales on all retailers, you can sign up to our weekly marketing newsletter here. The tips you'll find there are fully exclusive to its subscribers, then you lot won't find them anywhere else!

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Source: https://blog.reedsy.com/how-to-publish-on-apple-books/

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